AI isn’t taking their jobs … it’s giving them more work

By Trevor Mogg Published September 1, 2025

What’s happened? Far from taking their jobs, some people working in the creative sector have found that AI is actually bringing them more work — for now, at least. Graphic designer Lisa Carstens, for example, has new clients asking her to fix their shoddy efforts at using generative AI tools such as ChatGPT to create company materials like logos or flyers, NBC News reported.

Why is this important?

Why should I care? If you’re a creative worried about AI taking your job, there may be opportunities to get more work off the back of AI’s imperfections and outright failures. But with AI tools improving all the time, it’s not clear for how much longer such work will be available. 

If you’re someone creating materials for your next project, whether business-related or personal, it’s understandable that you might turn to AI if the budget is tight. But if you do have a choice, you’ll want to consider whether it’s better to employ the services of a living, breathing creator (with bills to pay) who has a deeper understanding of nuance and context, and can ultimately bring the human touch. Or to go with AI, which still lacks in such areas.