Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical purchases, according to Roblox’s announcement, and it opens up more avenues for creators to generate revenue in-game.
“Our vision for the future of shopping is an experience that’s more exciting and social than the traditional online shopping experience. On Roblox, you can explore virtual stores, try on clothes, and share the experience with others,” the post reads. “This naturally builds interest and purchase intent. Now we’re taking it one step further, bridging the gap between virtual and real-world shopping by enabling Roblox users to purchase physical items.”
Roblox is a powerhouse of popular titles, many of which eclipse the top-played games on Steam. For example, Brookhaven RP has been favorited more than 23 million times, with more than 477,000 active players at the time of writing. Roblox reports that one of its creator studios, Twin Atlas, made more than six figures in the first few weeks of using the commerce platform. The potential for large earnings is there, especially with the more popular games on the platform.
Players can browse real-world items, trying them on virtually to check how they look before deciding whether to purchase them or not. According to a 2023 survey, many shoppers — Gen Z in particular — are more likely to purchase an item after trying it on virtually.
Roblox has partnered with Shopify, but it calls the platform its “first” integration partner, suggesting more are in the pipeline. Even larger, well-known brands are leaping aboard, with companies like Fenty Beauty utilizing the Roblox commerce platform. The Weeknd is also offering a ticket for his upcoming film, paired with a digital in-game item.
Anyone interested in utilizing this platform must meet the requirements to become an eligible creator, which include verifying your ID, having a Roblox Premium subscription, and following Roblox’s Community Standards. It joins several other programs that creators can use to generate real-world revenue from Roblox users, including the Creator Affiliate Pilot Program and selling avatar items and games.
Imagine tapping a Zelda icon on your iPhone and jumping straight into Hyrule. A new open-source project called nxnative makes that possible by repackaging Switch games you’ve bought into apps for iPhone, iPad, and Mac, with no emulator in the middle.
Why does this run so well on Apple devices?
The Call of Duty franchise has held a special place in my heart ever since I played my first Black Ops game back in 2010. That game's campaign was something else, with twists and turns that culminated in a mind-blowing finale. We can all admit that compared to those older campaigns, the recent CODs have been lackluster at best, and a complete and utter disappointment at worst. The reboot of Modern Warfare did give me some hope, as the first two installments were actually quite good, but the third game left such a bad taste in my mouth that I wasn’t exactly expecting much from Modern Warfare 4.
After recently finishing the campaign, I can say that this installment is nothing like the recent releases and instead feels closer to the franchise’s roots. For the first time in a long while, the campaign comes across as well-crafted rather than rushed to hit a release date. It arrives three years after MW3, and you can see exactly where all that time went. It seems the studio finally made listening to player feedback a priority.
Epic Games has just announced the 2026 Epic AI MegaJam, which is looking to see how much game development can be squeezed into a very short window. This is running from November 12 through November 15.
Participants can work alone or in teams of up to five people, build in Unreal Engine or Unreal Editor for Fortnite, and bring along “as many AI agents as you want.” Epic explicitly encourages coding agents, AI-generated assets, audio tools, writing tools, and other AI systems. The official event page literally says "Vibe your way to $50k.”