Twitch has a new look, including a refreshed logo, that the company said was inspired by Twitch’s vibrant gamer community.
The brand refresh, announced in a press release on Thursday, comes ahead of TwitchCon 2019, which takes place Friday, September 27, through Sunday, September 29, at the San Diego Convention Center.
The most noticeable difference is the logo, which features a more bold font inspired by retro game aesthetics. There’s also a new color palette that includes two dozen new colors nicknamed after iconic games and pop culture characters. The new palette will let Twitch creators set a specific color to express themselves and their brand.
The video streaming service released a video showcasing all the latest changes in design and how they will benefit its online community.
Twitch’s first brand campaign, “You’re already one of us” is teaming up with comedian Eric Andre on teaser videos of what users can expect from their favorite gaming platform. For those who don’t quite know what Twitch is, the platform is hoping to change that with this new brand refresh and marketing campaign.
Along with its outer appearance, Twitch users will notice that the video player is now edge-to-edge, allowing creators to be front and center.
“This is the first of many steps we’re taking with our new shared understanding of what Twitch’s brand and product experience should be. We’re lucky to be able to support such a vibrant, passionate community of creators, viewers, and everyone in-between. These changes are all about putting you front and center and equipped to shine as you reinvent what entertainment is and can be,” Twitch said in the announcement of the updates.
According to Influencer Marketing Hub, Twitch has more than 15 million daily active users and between 2.2 million and 3.2 million monthly broadcasters. Many of those users will descend upon TwitchCon this weekend to give people the opportunity to meet their favorite streamers, learn more about video game content creation, and even watch an enormous concert featuring some of the biggest names in music.
Even if you can’t attend this weekend’s event, you can watch select events from TwitchCon 2019 via TwitchCon Live.
Acer’s Predator Atlas 8 finally has a US release date and price, several months after the company first showed off the handheld in May. The highlight is the Intel Arc G3 Extreme chip inside, which has been adopted by only a couple of other consoles besides the Atlas 8. This version will go on sale exclusively at Best Buy on November 1 for $1,299.99.
Acer originally said the Atlas 8 would arrive in North America in October, but left pricing open at the time. The launch came amid the ongoing DRAM crunch, which has made memory more expensive across the PC industry and complicated pricing for hardware makers.
Gaming laptops and I have a complicated relationship. One of my first gaming rigs was an Acer Predator that was already outdated when I bought it. I was a broke college kid, and that was the best I could afford. So trying out high-end gaming laptops is always fun. But ASUS' ROG Zephyrus G14 is a lot more than a laptop that can run AAA games. It is portable, so you're not lugging around a 2.5kg machine everywhere you go. It is built well, none of that plastic chassis, and can even function as a normal laptop outside of just gaming.
Google Play is borrowing one of the Nintendo Switch’s most useful little tricks. A new Sidekick tool called Playbacks captures a short clip after something interesting has already happened, sparing players from running a screen recorder throughout an entire game.
Playbacks is part of Google Play Store v53.8 and keeps saved clips on the phone. Google first announced it earlier this month, but the new Play Store update marks its arrival for players. Anyone who has watched a perfect win vanish because the record button came too late already understands the appeal.