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Innit and Chef’d merge meal planning, shopping, and prep in a single app

Innit and Chef'd are teaming up to make meals tastier and easier to make by integrating the popular ingredient store popularized by Chef'd into Innit's intuitive meal planning and preparation platform.

We’re very close to getting a one-stop-shop when it comes to cooking meals, thanks to a powerful new partnerships between Innit (the popular app that helps you plan personalized meals and gives you video instructions for not screwing them up) and Chef’d (the meal kit and ingredient store that offers more options than Blue Apron or Hello Fresh).

Here’s how it works: Let’s say you have a jones for some tasty steak au poivre with roasted rosemary potatoes and green beans after seeing the recipe pop up on your Innit app. Poke a button, choose a delivery date, and checkout with Apple Pay or a credit card, and Chef’d will wrap up a New York strip steak, some peppercorns, fingerling potatoes, and assorted garnishes, and ship them right to your door.

Once the ingredients arrive, foodies can simply scan a QR code right on the package to bring up Innit’s “Culinary GPS” video guidance to help them make their sweet steak dinner. The system is designed to put the cooking process in the most efficient model so all the meal portions are ready at the same time. It’s not exactly cheap — that fancy steak dinner will set you back $32 for couple’s night or $62 for a family dinner — but it’s still far more economical than eating out, plus the app helps save on prep time by providing premeasured ingredients.

“We’re excited to be pioneering the next evolution of the meal kit industry through our partnership with Chef’d,” said Eugenio Minvielle, founder and president of Innit. “Our personalized, customizable meal content and guided cooking system are a perfect fit with Chef’d’s high-quality meal solutions. We’re looking forward to bringing a new level of confidence and simplicity to the kitchen.”

It’s a pretty big deal for two meal-based innovations that have been growing like wildfire. Chef’d was only launched in April 2015, and has already set up profitable partnerships with the likes of Coca-Cola, Hershey’s, and Campbell’s, and is starting to roll out its offerings in retail stores. Innit was founded in 2013 and has already raised nearly $50 million in venture capital, as well as lucrative integrations with smart home manufacturers including GE smart appliances, Bosch smart ovens, and Philips kitchen appliances.

Along with the launch of the Chef’d partnership, Innit has also launched a comprehensive update to its meal planning experience. Chef’d meals are available immediately for Innit on iOS, and will be available within the month on Android. The app also makes use of location-based preferences to help customers plan their meals, shop at local markets, and prepare more complex meals. Innit is also highly customizable and can be personalized for different members of a household based on diet, allergies and dislikes. Chef’d, meanwhile, can be ordered on the fly with Amazon Alexa as well.

Few things ruin a quiet evening faster than a robot vacuum roaring through the living room. Most of us end up pausing the cleaning run, which defeats the whole purpose of owning one. Matic thinks it has the answer with its new Serene robot vacuum, and the big selling point is how little noise it makes.

The Matic Serene runs at 52 decibels even when cleaning at full power. To put that in perspective, Matic compares it to the hum of your refrigerator. It is available now for $1,695, which is $200 more than the original Matic’s current price.

Outdoor security cameras are not always practical if you live in an apartment or rental. Drilling into an exterior wall may be off-limits, while pointing a regular indoor camera through a window can create another problem once reflections start showing up after dark.

Baseus is trying to solve both issues with the new PrimeSentinel W1, a $69.99 security camera designed specifically to monitor the outdoors through glass. It mounts directly to a window without drilling and uses a 4K Starlight sensor with an F1.0 aperture for full-color monitoring during the day and at night.

This post is brought to you in paid partnership with Best Buy.

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