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Sotheby’s is making homebuying immersive with AR app Curate

Sotheby's International Realty and its new virtual staging augmented reality app, powered by Rooomy, is called Curate. The app promises to revolutionize both the buying and selling experience for real estate agents and new homeowners alike.

It’s hard to imagine a house as your home before you’ve signed on the proverbial dotted line. After all, you’ve yet to redecorate, yet to bring in all your new furniture, and yet to determine exactly how your living room would look without that questionable rug taking up most of the real estate. But here to help bring you a bit more peace of mind before you buy is Sotheby’s International Realty and its new virtual staging augmented reality app, powered by Rooomy (the company styles it roOomy). The app promises to revolutionize both the buying and selling experience for real estate agents and new homeowners alike.

The app, called Curate, brings a home’s virtual staging images from flat, two-dimensional perspectives into 3D augmented reality. Built using ARCore, Google’s new augmented reality software platform, Curate relies upon Rooomy, the virtual staging platform known for bringing AR and VR to the homebuying experience.

Last year, Pieter Aarts, CEO and co-founder of the company, noted, “Homes that are well-staged sell faster and for more money as consumers struggle with fully visualizing a space’s potential. Rooomy is eliminating this problem with its AR/VR app by allowing shoppers to easily experience how interior design styles and home furnishing products will look room to room. The introduction of this technology into real estate has huge potential to transform the buying and selling process for real estate agents and consumers.”

And now, roOomy’s technology is being leveraged further still with this new application from Sotheby’s. In fact, with Curate, the real estate company has become the first to launch and implement a virtual staging AR app. Not only can the app easily turn staged images into AR objects for easier manipulation and better perspective, but it also boasts a selection of AR interior designs so that potential buyers can easily see what their house might look like with different styles.

Plus, with Curate’s screenshot capabilities, viewers can capture and store images of AR furniture sets for easy recall and potential purchasing down the line. In fact, the virtual home furnishings are interactive — if you click on an AR couch, you can check out more information about the product, as well as find a link to the retailer’s website. Of course, all furniture is shown to scale and provides accurate room dimensions so that seeing really is believing.

“Buying a house is not only a significant financial decision, but is also deeply personal and emotional,” said John Passerini, global vice president of interactive marketing of Sotheby’s International Realty Affiliates LLC. “Introducing an augmented reality component to the homebuying experience takes the consumer on a personal journey that allows them to see a house transformed into a home, their home, through the magic of technology.”

Few things ruin a quiet evening faster than a robot vacuum roaring through the living room. Most of us end up pausing the cleaning run, which defeats the whole purpose of owning one. Matic thinks it has the answer with its new Serene robot vacuum, and the big selling point is how little noise it makes.

The Matic Serene runs at 52 decibels even when cleaning at full power. To put that in perspective, Matic compares it to the hum of your refrigerator. It is available now for $1,695, which is $200 more than the original Matic’s current price.

Outdoor security cameras are not always practical if you live in an apartment or rental. Drilling into an exterior wall may be off-limits, while pointing a regular indoor camera through a window can create another problem once reflections start showing up after dark.

Baseus is trying to solve both issues with the new PrimeSentinel W1, a $69.99 security camera designed specifically to monitor the outdoors through glass. It mounts directly to a window without drilling and uses a 4K Starlight sensor with an F1.0 aperture for full-color monitoring during the day and at night.

This post is brought to you in paid partnership with Best Buy.

Technology evolves every day, transforming how we live and work. Our devices are becoming more than tools we use. They are increasingly capable companions that help streamline day-to-day routines and spark creative ideas. If you have been waiting for the right moment to upgrade your tech setup, the Discover Samsung Shopping Event offers an opportunity to explore what connected, AI-powered living can look like.