AirPods… as a backpack?

    By Gareth Beavis
Published July 17, 2025

New quirky design apes Apple’s famous earbuds 

What’s happened? New York design studio Bravest is gearing up to drop the AirPack, a 44-liter backpack that’s designed to look like a scaled up set of AirPods.Wait, this is a real thing?

Why should I care? Well, there’s a good chance this isn’t one for you. Some people hate the idea of tech being used as a fashion item. But design-led crossovers are relatively common, such as the pink Mercedes camping gear or the Nik Bentel speaker bag.OK, so what’s next? You’ll be able to get your order in for an AirPack from July 25, when it launches online. There’s also a pop up happening on July 19 in New York, but you’ll need to RSVP through Instagram.

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