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The Bose Smart Ultra Soundbar has a $200 discount today, and it’s selling out!

A surround sound without speaker wires? It’s possible, and the Bose Smart Ultra Soundbar is proof. Get this killer audio system while it’s on sale for $700!

An amazing TV is made all the more amazing with a soundbar, especially since TV speakers continue to get smaller. It’s one of the only ways manufacturers are able to downsize on chassis, giving us the ultra-thin displays we’ve grown so accustomed to. Fortunately, there are tons of top-shelf soundbars to choose from, and Bose, a renowned audio brand, is one of many names in the soundbar game!

As fate would have it, there’s a fantastic Bose sale going on today: For a limited time, when you purchase the Bose Smart Ultra Soundbar through the manufacturer, you’ll only pay $700. The full MSRP on this model is $900.

Taking over where the Bose Smart Soundbar 900 left off, the Bose Smart Ultra doubles down on the audio immersion its predecessor brought to the table. With its multi-speaker configuration that delegates two channels for height effects, the Smart Ultra supports all major Dolby audio formats, including Atmos. And thanks to features like Bose’s ADAPTiQ room correction tool, your Smart Ultra will fine-tune its output based on your home’s unique acoustics.

Wi-Fi connectivity is another main draw of the Bose Smart Ultra, which allows you to stream music through Spotify and use Apple AirPlay and Chromecast to cast content. There’s even a built-in Alexa voice assistant, so you’ll be able to use the Smart Ultra as a full-fledged smart speaker. Control lights, locks, and so much more!

We’re not sure how long this discount is going to stick around, but we’re willing to bet it’ll be back to full price before we know it. Save $200 on the Bose Smart Ultra Soundbar when you purchase today. We also recommend having a look at our lists of the best Bose deals, best soundbar deals, and best TV deals for even more discounts on top tech!

Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.

Instagram brings Reels and more to Apple TV

Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.

The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.

This post is brought to you in paid partnership with Best Buy.

Technology evolves every day, transforming how we live and work. Our devices are becoming more than tools we use. They are increasingly capable companions that help streamline day-to-day routines and spark creative ideas. If you have been waiting for the right moment to upgrade your tech setup, the Discover Samsung Shopping Event offers an opportunity to explore what connected, AI-powered living can look like.