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Dish to broadcast Olympic coverage in medal-worthy 4K Ultra HD

Dish subscribers with 4K Ultra HD TVs will be able to watch the 2016 Olympics in Rio like never before. New features are being rolled out to enhance NBCUniversal's extensive coverage of the Games.

If you don’t have both a 4K Ultra HD TV and a Dish subscription, prepare for a serious case of jealousy during NBCUniversal’s coverage of the 2016 Olympic Games in Rio de Janeiro.

Dish is rolling out new features that will enhance the Rio-viewing experience. Not only will subscribers have access to thousands of hours of NBCUniversal Olympic coverage, both linear broadcasts and on-demand, Dish is making it easier to stay on top of the Games’ many events in 4K. Dish channel 148 will serve as an exclusive sports hub, allowing users to navigate through 10 NBCUniversal networks. The caveat, as Variety reports, is that 4K coverage won’t be live.

Those with the Dish Hopper 3 and 4K Joey will be able to watch NBC’s coverage in 4K on linear channel 146 and in the VOD catalog. Set on a one-day delay, events featured will include popular ones like swimming, track and field, basketball, and more. Dish customers who prefer to live-stream will be able to login to use the NBC Sports app and NBCOlympics.com.

For the times when it’s just too hard to choose which event to watch, Dish’s sports bar mode available on the Hopper 3 will bring users multiple channels at once. The feature splits a TV into four quadrants, each airing a different channel, with audio that’s switchable between panels.

Meanwhile, Dish’s Hopper set-top boxes and accompanying Joey, 4K Joey, Wireless Joey, and Super Joey units will all offer an NBC Olympics app. Users will be able to use it to find everything from real-time medal counts to event schedules. From the app, viewers will also be able to go directly to live events or record upcoming ones to watch later.

While Dish’s features are exciting, the 4K fun won’t be limited to just the one provider. DirecTV and Comcast will also offer coverage in the extra-sharp format and have their own special features. DirecTV will be able to play eight screens at once, while Comcast will provide a full 6,000 hours of coverage, as well as providing alerts about favorite athletes, events, and countries. Essentially, if you’ve got any one of these major carriers for your pay TV package, it’s going to be a pretty fun Olympics.

Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.

Instagram brings Reels and more to Apple TV

Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.

The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.

This post is brought to you in paid partnership with Best Buy.

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