Landing an affordable 4K Ultra HD TV is becoming easier and easier as the technology expands, but finding a 4K projector that costs less than a small car is still difficult. Thankfully, a few projector makers are finding new ways to achieve 4K resolution that won’t empty your child’s college fund. On Monday, Epson entered the competition with the new Home Cinema 4000, built specifically for home theater use at the friendly price of $2,200, undercutting Epson’s previous low-bar projector by a full $800.
How does the Home Cinema 4000 achieve 4K resolution at this price point? The answer is Pixel Shifting, Epson’s 4K enhancement processing which upscales 1080p resolution picture up to 4K UHD at up to a 25-foot screen size. Of course, the projector also supports native 4K UHD content as well. Epson makes sure to note this as “4Ke”, meaning 4K Enhancement, rather than native UHD 4K, but the end result is largely the same.
These days though, 4K UHD isn’t the only criteria for great picture quality. In that regard, the Home Cinema 4000 also supports HDR, specifically HDR10. HDR is important, as it enhances the contrast of the picture, which also helps allow better shading for color accuracy. The projector boasts a contrast ratio of 140,000:1, and a powerful brightness of 2,200 lumens (that’s one dollar per lumen if you’re counting), so it should perform well in both low light conditions and well-lit rooms.
In addition, the Home Cinema 4000 uses a 3LCD engine, which essentially splits the light from the projector bulb with a prism, then uses three separate LCD panels to create the color, and display a continuous image. Most other projectors use a one chip DLP system, which uses millions of tiny mirrors and a super-fast spinning color wheel to produce a rapidly flickering image that appears solid to the human eye. DLP is an interesting solution, but one that suffers from some drawbacks, specifically a “rainbow effect” that can distort images, especially during fact action or movement — something 3LCD projectors don’t have to worry about. Epson claims the 3LCD tech enables the Home Cinema 4000 to achieve a wide color gamut that covers the entire Rec. 709 and DCI-P3 color spaces — or, in simpler terms, it can display a wider range of colors more accurately than even many TVs.
The Home Cinema 4000 boasts two HDMI ports, and an optical audio output so you can connect to an external sound system.
Epson’s announcement brings some welcome competition for the UHD60, an even more affordable 4K projector recently announced by Optoma. Like the Home Cinema 4000, the UHD60 also uses some clever tricks to display 4K UHD content, in this case a special DLP chip that doubles the number of pixels displayed by its 4 million mirrors. We can’t tell you yet which has the better picture, but we’re looking forward to getting our hands on both in the near future.
Either way, this new round of 4K projectors at an HD price point is an exciting new advancement.
The Home Cinema 4000 is available now from select retailers, or directly from Epson’s online store.
Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.
Instagram brings Reels and more to Apple TV
Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.
The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.
This post is brought to you in paid partnership with Best Buy.
Technology evolves every day, transforming how we live and work. Our devices are becoming more than tools we use. They are increasingly capable companions that help streamline day-to-day routines and spark creative ideas. If you have been waiting for the right moment to upgrade your tech setup, the Discover Samsung Shopping Event offers an opportunity to explore what connected, AI-powered living can look like.