Aside from a few scant hiccups, the inaugural season of NFL Sunday Ticket on YouTube and YouTube TV was a pretty rousing success. And today, Google has begun presales for the 2024-25 season, that’ll save you a few bucks.
For those new to NFL Sunday Ticket, it’s a subscription scheme by which you can watch every out-of-market game. So if you’re in, say, Saints country but are a die-hard Steelers fan, you can watch every Pittsburgh game to see if they figure out this quarterback thing, even if it’s not being broadcast in your area. You can do so either through YouTube TV or on YouTube proper via YouTube Primetime Channels. (Before the 2023 season, you had to have DirecTV’s satellite service to get NFL Sunday Ticket. )
You can pay all at once, if you prefer, or split things into four monthly payments. (Which roughly spans the full regular season.) Once again, you’ll have the option to bundle in NFL RedZone, which is a separate channel that focuses on scoring plays as they’re about to happen.
One fairly obvious caveat: All of this only applies to Sunday games. Monday Night Football is still on ESPN, and Thursday Night Football is still exclusive to Amazon Prime Video. Note that the $50 savings is only available to new subscribers to NFL Sunday Ticket, despite each season being discrete. (Google knows who you are since this all goes through your Google account.)
Here’s how the presale cost breaks down if you go the YouTube TV route:
And if you want to watch through YouTube Primetime Channels:
The price discrepancy is due to the additional fee you’re already paying for YouTube TV, which runs $73 a month. Another sweetener to watching via YouTube TV is multiview, the feature that lets you watch up to four games at one time, which is perfect if you have a large TV at home. And it looks like YouTube TV will finally let you pick your own games to watch in multiview in time for the 2024 season.
Just be sure to save one of those four windows for wherever Taylor Swift happens to be that week.
Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.
Instagram brings Reels and more to Apple TV
Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.
The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.
This post is brought to you in paid partnership with Best Buy.
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