Since 1973, the Porsche Design Group has operated in parallel to the legendary automaker, producing car-related accessories and other products based upon a single principle made famous by Ferdinand Alexander Porsche: “If you analyze the function of an object, its form often becomes obvious.” From sneakers to smartphones, everything made by the company takes this philosophy into account. Monday, the studio revealed its newest product — the Porsche Design 911 Speaker, a Bluetooth-enabled speaker built within the exhaust port of a Porsche 911 GT3.
For gearheads, the GT3’s iconic exhaust architecture is unmistakable, featuring twin ports wrapped in a rounded, trapezoidal housing. Porsche Design has replicated that aesthetic, except instead of the roar of an H-6 engine, you’ll be hearing your favorite tunes pumped out with power and clarity.
The high-gloss speaker, built from “Porsche-grade” aluminum, combines the convenience of Bluetooth wireless connectivity with the sound signature of larger, heftier speakers. Sixty-watt system output and aptX support ensure the highest quality of sound, while an impressive 24 hours of battery life keep the party going for as long as possible.
Hosting a bigger gathering? The 911 Speaker has you covered there, too. Buy two, and you can synchronize the speakers, utilizing them as left and right channels in stereo mode or simply using Papty mode to play the same music in separate rooms.
The 911 Speaker isn’t Porsche Design’s first foray into the home audio market. True Porsche aficionados should appreciate the 911 Soundbar, which integrates both the rear silencer and the exhaust ports from a 911 GT3 to create a collector’s item that also pumps out music with force. The soundbar also features a 2.1 virtual surround sound system that supports DTS TruSurround signal processing to ensure maximum clarity via Bluetooth connection.
If $2,500 is a bit spendy for you, the wireless Gravity One speaker offers a more affordable way to get some gorgeous Porsche Design tech into your home. “Sit-anywhere” Uni-Q technology projects sound 360 degrees around the Bluetooth-enabled Gravity One, which was manufactured with the assistance of British speaker heavyweight KEF. It costs $380.
If you’d like to get your hands on the 911 Speaker, you’ll have to wait a few months. The speaker will release in mid-October and it’ll cost a cool $550 (482 euros, depending where you’re located). The speaker will be available in select Porsche Design stores and Porsche centers, as well as online at the Porsche Design website.
Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.
Instagram brings Reels and more to Apple TV
Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.
The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.
This post is brought to you in paid partnership with Best Buy.
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