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Samsung’s 120-inch smart 4K projector is $1,500 off right now

Samsung's movie theater quality laser projector, The Premiere, is down to just under $2,000 during Black Friday sales.

It’s that time of the year: home theater upgrade season. If you’ve been itching to get a bigger TV, a better sound system, or reinvent your TV room entirely, Black Friday deals are the time to do it. You may be tempted to wait until November 25, but Walmart Black Friday deals have actually started already. If you want to re-create the cinema experience at home, or you just can’t find a TV big enough, you might just need a massive, high-quality projector. Right now Walmart has Samsung’s The Premiere 120-inch 4K Smart Laser Projector for just $1,997. That’s over $1,500 off its usual price of $3,500.

The most important thing about Samsung’s The Premiere projector is its picture quality. Any projector could theoretically make a 120-inch projection on your wall, but The Premiere will project a stunningly crisp 4K image. It’s literally laser precise. The Premiere is the first HDR10+ projector, meaning that on top of having the standard HDR10 image quality, it can adjust its brightness and contrast dynamically. Speaking of brightness, The Premiere can project at up to 2,200 lumens, so you’ll have a great image even when watching during the day or with some ambient light.

The second most important thing about The Premiere is its size. You won’t need a massive projector mount anywhere in your TV room. The premiere is smaller than a soundbar, and sits right below the area it’s going to project on. It’s compact and discreet, and with its short throw laser, you won’t have to worry about walking in front of the projection. If it weren’t throwing a movie-theater-sized image, you might forget it was a projector at all.

Take advantage of these early Samsung Black Friday deals and snag Samsung’s The Premiere 120-inch 4K laser projector for just under $2,000. That’s a savings of over $1,500 if you buy it today.

Instagram is making its way to yet another screen, and this time, Apple TV is getting a taste of the Reels rabbit hole. The company has launched a dedicated Instagram app for Apple TV, bringing Reels, longer videos, and live shows to the big screen. So, if watching one quick clip on a phone somehow turns into an hour of scrolling, there's now a much larger screen for that.

Instagram brings Reels and more to Apple TV

Audio-Technica, a brand well known for making some of the best studio and professional headphones on the market, has just come out with the ATH-AWX7000, which the company itself claims to be its "finest headphones ever." The new flagship closed-back headphone has debuted at an eye-watering price of $3,799. It combines hand-finished Japanese woodwork with a newly developed 58mm driver.

The earcups are made from Kiso cypress, a prized wood historically used for Shinto shrines and Buddhist temples. Each housing is finished by hand with traditional Echizen lacquer, which brings out the grain and is expected to darken over time. The frame and sliders are finished in a deep navy kachi-iro shade traditionally associated with samurai.

This post is brought to you in paid partnership with Best Buy.

Technology evolves every day, transforming how we live and work. Our devices are becoming more than tools we use. They are increasingly capable companions that help streamline day-to-day routines and spark creative ideas. If you have been waiting for the right moment to upgrade your tech setup, the Discover Samsung Shopping Event offers an opportunity to explore what connected, AI-powered living can look like.