Whether the new-age Ghostbusters is a flop or a Stay-Puft Marshmallow Man-sized hit, the generation that grew up donning proton packs and khaki jumpsuits to Halloween parties will have something to look forward to come Summer 2016 — something that will help make even the most oppressive heat feel a bit … cooler.
According to ScreenCrush, the Coca-Cola Company plans to re-release an iconic Ghostbusters-related beverage on Memorial Day (2016). If you can’t guess which one, you’re not a true fan of the franchise — and you also aren’t very good at reading headlines.
That’s right folks, Hi-C Ecto Cooler will reportedly return to supermarket shelves for a limited time this spring/summer after a nearly 15-year hiatus, and will hope to get a whole new generation hopelessly hooked on its gloriously sugary, Slimer-approved serum.
We don’t yet know how quickly it will be re-retired or how widely available it will be, but those that do get their hands on the 6-ounce juice boxes and cold-activated, color-changing, 11.5-ounce aluminum cans are in for at least a few sips of spectacularly sweet nostalgia. If you’re looking to secure some for yourself, try following @ectocooler, the official twitter account of the beverage, for more information.
It’s not an apparition. Taste the Ecto this summer. #EctoCooler pic.twitter.com/xa4yTf29P0
— Ectocooler (@Ectocooler) April 25, 2016
Originally released in 1987 to capitalize on the original Ghostbusters films, Ecto Cooler endured, even as the franchise went dormant. The drink continued to sell for almost 15 years after its initial release, and was finally pulled from shelves in 2001. Now, almost 30 years after its initial release, it’s ready to make its triumphant return.
With the world a bit more health-conscious these days, it will be interesting to see if Coca-Cola tinkers with the formula at all, but we’d imagine there would be an outcry from fans if it was watered down in any way.
Ghostbusters is set to hit theaters July 15, and stars Melissa McCarthy, Kristen Wiig, Kate McKinnon, Leslie Jones, and Chris Hemsworth.
China just gave Hollywood a cautionary tale about AI filmmaking. Sanxingdui: Future Past, billed as the country's first fully AI-generated movie, hit theaters on October 23 and bombed at the box office.
According to Futurism, the film's reported $1.5 million production budget landed on more than 10,000 screens. Yet it pulled in only about $181,000, averaging roughly $20 per screen, making the budget difficult to recover.
Some of the best shots in Grok Imagine’s AI-made Odyssey don’t contain actors. Ancient landscapes stretch into the distance. Close-ups of grimy hands suggest people who have touched something rougher than a keyboard. For a few seconds, the illusion holds.
https://twitter.com/imagine/status/2113712964419063911
YouTube videos could soon look better without eating quite so much data, right? Thankfully, the platform plans to introduce a new video format called AV2 on its web player in early 2027, promising more efficient streaming and potentially fewer playback hiccups on slower internet connections. The big headline is a roughly 30% improvement in compression efficiency over AV1, YouTube's existing video format. That doesn't guarantee every video will use 30% less data, but it could make streaming a little easier on both internet connections and data allowances.
What is AV2, and why should viewers care?