The company known for starting instant film is now helping photographers take better instant photos with their smartphones. Thursday, Polaroid launched Polaroid University, packing instructional photography videos in an on-the-go app.
Initially launching in the App Store for iOS users, Polaroid says an Android version for the Google Play store is also in the works. The app is free to download, but some videos require a purchase. An annual $10 subscription, available from Amazon, will give app users access to the entire video library, which currently has over 40 videos.
Polaroid University covers topics for a range of skill levels from beginning shooters to more seasoned photographers, including a selfie course, slow motion videos, and a video tutorial on using Instagram, Snapchat and Snapseed. The instructional videos are led by several different professional photographers.
“Polaroid University’s mission is to empower anyone with a smartphone to shoot amazing photos and videos,” said Marc Serota, professional photographer and the app’s founder. “The app and subscription pack not only make it easy for people to take great photos and videos with their devices, but make it simple for users to access tips and tricks from our episodes in a way that is convenient for them.”
Users can choose episodes on a certain topic, or set up a play list to start with the beginning topics and work their way further into the advanced lessons. Lessons are currently divided into three categories — the fundamentals, topics for specific types of photography and On the Road, which follows Serota as he travels and shoots.
Several of the apps videos are also available online and on the Polaroid University YouTube channel. The Polaroid University app, developed by Eyeland Education LLC, is available for both the iPhone and iPad, with an Android version in the works.
Full-frame cameras tend to be chunky beasts, but Sigma wants to prove that big imaging doesn't need a big body. Enter the Sigma FP2, the successor to its tiny, boxy fp mirrorless camera. It keeps the same modular design but packs in some serious upgrades, including a 24.5-megapixel partially stacked full-frame sensor, improved autofocus, 6K video recording, and 70GB of built-in storage. Sigma calls it the world's smallest full-frame camera, and while it might be tiny, the same cannot be said for its price tag.
Sigma FP2 brings faster shooting and 6K video
A phone thermal camera is one of those tools you don’t think you need until the first time it saves you from an expensive problem, and the Thermal Master P3 just got easier to try. For Halloween, it’s discounted with the code THERMCAM10, a 10% cut that works out to $107 off the total. It’s also fresh off a win at the 2026 Tom’s Guide AI Awards for best phone thermal camera, which is the kind of third-party nod that separates a serious tool from the cheap clip-on sensors that flood this category.
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I’ve deliberately gone wider than interchangeable-lens cameras here. There are pocket and action cameras, a 360 camera, an instant camera, two wireless microphone systems, and a pair of webcams covering very different budgets. Prices were checked on October 2, and as always with Amazon, they can move quickly.