You’re more likely to actually open and read articles you see on Twitter if they nudge you to not share them first, according to results from a Twitter experiment.
Twitter’s test prompted Android app users to open an article before retweeting it.
Twitter shared the results of that feature on Thursday and concluded that people open articles 40% more often after seeing that prompt. People also opened articles 33% more before retweeting it, and Twitter noticed that some people held off on retweeting messages after getting the prompt.
https://twitter.com/TwitterComms/status/1309178716988354561?s=20
The new initiative was Twitter’s way to help promote informed discussion on the platform rather than have people blindly repost articles before actually knowing what they are about.
Moving forward, Twitter said that it’s going to tweak the notification to be smaller after you’ve initially seen it and that it will bring these prompts to all users soon.
Digital Trends reached out to Twitter to get an estimated timeline of when you can expect the prompt to show up on your feed. We will update this story when we hear back.
Facebook added a similar notification about reading articles in June to “help people understand the recency and source of the content before they share it.” Facebook’s notification tells you how long ago the article was first shared and its original source as a way to combat outdated news that can often misrepresent current events.
Both social networks have ramped up how they are handling misinformation on their platforms ahead of the 2020 election by labeling politically tied accounts or media, banning deepfakes, and more.
You just opened X and started typing your thoughts. Imagine the jump scare when a hand suddenly pops up on your screen, pointing at the promote button. It doesn’t say a word and simply points. For a growing number of X users, this isn’t a made-up scenario but something they have been seeing since yesterday, and very few of them are amused.
Most of us have learned to tune out the usual in-app upsells, whether it’s a glowing upgrade banner or a pop-up about a premium plan. A floating hand hovering over your draft is much harder to ignore, and that’s probably the whole point.
Scroll through any app for five minutes, and you’ll find someone maxxing something. Their skin, their sleep, their protein intake, even their Friday night on the couch. That little suffix has been everywhere this year, and now it has a trophy to show for it. In a recent announcement, Dictionary.com named maxxing its 2026 Word of the Year.
What are people actually doing when they’re maxxing?
Instagram is testing a new format for long-form videos called Features. It allows select creators to upload horizontal videos running up to 90 minutes long. Instagram has already tested the new format with creators in Brazil, and now, it's expanding to tens of thousands of creators across the US.
How will Instagram's new Features format work?